The constantly up to date city mall S:t Per Gallerian first opened its doors in September of 1970. To celebrate their 50th year anniversary we dug deep into the archives of the Museum of Uppland to find original photos from the exact time of the year the campaign would’ve run 50 years ago, but in 2020.

To visualize the time that has passed since the start, we put the pictures from the archive together with our photos taken exactly 50 years later. The result shows two different periods of time seamlessly integrated with each other creating the 2020 campaign for Skandia Fastigheter.

The constantly up to date city mall S:t Per Gallerian first opened its doors in September of 1970. To celebrate their 50th year anniversary we dug deep into the archives of the Museum of Uppland to find original photos from the exact time of the year the campaign would’ve run 50 years ago, but in 2020.

To visualize the time that has passed since the start, we put the pictures from the archive together with our photos taken exactly 50 years later. The result shows two different periods of time seamlessly integrated with each other creating the 2020 campaign for Skandia Fastigheter.

The constantly up to date city mall S:t Per Gallerian first opened its doors in September of 1970. To celebrate their 50th year anniversary we dug deep into the archives of the Museum of Uppland to find original photos from the exact time of the year the campaign would’ve run 50 years ago, but in 2020.

To visualize the time that has passed since the start, we put the pictures from the archive together with our photos taken exactly 50 years later. The result shows two different periods of time seamlessly integrated with each other creating the 2020 campaign for Skandia Fastigheter.

The constantly up to date city mall S:t Per Gallerian first opened its doors in September of 1970. To celebrate their 50th year anniversary we dug deep into the archives of the Museum of Uppland to find original photos from the exact time of the year the campaign would’ve run 50 years ago, but in 2020.

To visualize the time that has passed since the start, we put the pictures from the archive together with our photos taken exactly 50 years later. The result shows two different periods of time seamlessly integrated with each other creating the 2020 campaign for Skandia Fastigheter.