ARTIPELAG - LARS WALLIN ATELIER, 35 YEARS OF FASHION STORIES
For over three decades, Lars Wallin has been one of Sweden’s most influential fashion designers. Known for his elegant creations, sense of glamour, and meticulous attention to detail, he has helped define Nordic couture. His designs have been worn by royalty, celebrities, and international stars – from Nobel banquets to the Eurovision Song Contest. When Artipelag presented a personal jubilee exhibition of Wallin’s work, curated by the designer himself, Sweet was asked to create the campaign. The campaign captures Lars at work, his presence in motion blur to symbolize the energy and creativity that drive his process. The result is a visual tribute to craftsmanship, bespoke design, and fashion as a movement – both literal and metaphorical.
